Price testing
Showing different prices for the same product to comparable groups of shoppers to find the price that earns the most.
Pricing is one of the strongest levers a store has, and guessing it is expensive. A price test splits shoppers between your current price and one or more alternatives, then compares what each group actually spends.
Judge price tests on revenue or profit per visitor, not conversion rate. A cheaper price almost always converts better and can still earn less. Ketonico's price test uncovered a potential $92,250 in extra annual revenue from a single product.
Elevate's price testing changes the price on your existing product, without creating a duplicate product, and reports the revenue impact of each price.
Put it to the test on your store
Test prices, themes, pages, shipping and checkout on Shopify, then ship the winning variant.


