Compare Elevate A/B Testing vs ABConvert
Choose Elevate for dedicated product image tests, native custom event tracking, and configurable statistical controls. Start price testing from $99/month, connect your test data to AI tools, and test subscription prices independently on Premium, with live chat support included on every plan.
Which One Fits Your Store
Choose Elevate if you want to start with content tests, add price testing without a large jump in your base subscription, or use a dedicated workflow for testing product images across your catalog. Live chat on every plan also makes it a practical option for teams that want help as they build their testing routine.
Consider ABConvert if automatic discount experiments are central to your strategy. Its billing model also deserves a look if you have a large store but only run tests for a limited audience.
For a store within Elevate’s first order bracket, the starting price-testing rates differ by $100/month. That is $1,200 over 12 months at unchanged monthly rates. At higher volume, compare the actual plan costs before treating that as your saving.
Feature Comparison
| Feature | Elevate | ABConvert |
|---|---|---|
| Starting price | Elevate $49/monthBasic |
ABConvert $99/monthStarter |
| Price testing | Elevate From $99/monthStandard |
ABConvert From $199/monthGrowth |
| Setup for a price test | Elevate Included: Self-service; no product duplication or code for standard setup |
ABConvert Partial or conditional: No product duplication; initial theme review typically takes 1 to 2 business days |
| Shipping testing | Elevate Included: Included from Standard |
ABConvert Included: Included from Starter; Shopify eligibility applies |
| Product image testing | Elevate Included: Dedicated product image test workflow |
ABConvert Partial or conditional: Image changes through visual editor |
| Custom code testing | Elevate Included: Standalone JavaScript/CSS experiments |
ABConvert Partial or conditional: JavaScript/CSS inside visual editor |
| Combination testing (price + shipping + offer, one experiment) | Elevate Included: Native, simultaneous. Covers most common combinations. |
ABConvert Included: Yes, combined workflow; price requires Growth or above |
| Customer support | Elevate Included: Live chat and email on all plans; account manager and Slack on Premium |
ABConvert Included: AI chat and email; guided onboarding on Growth; account manager and Slack on Pro |
| Shopify App Store rating | Elevate 4.9/5from 143 reviews |
ABConvert 4.6/5from 84 reviews |
| Free trial | Elevate Included: 14 days |
ABConvert Included: 14 days on Starter through Pro |
| MCP integration | Elevate Included: Yes; connects test data to AI tools |
ABConvert Partial or conditional: Yes, beta on Growth plan and above; |
| Custom events | Elevate Included: Native custom conversion events |
ABConvert Partial or conditional: Native merchant-defined goals unconfirmed; built-in events and GA4 integration available |
| Independent subscription price testing | Elevate Included: Native, separate from one-time prices; Premium from $499/month |
ABConvert Not supported: Subscription products not supported by price tests |
| Multi page testing | Elevate Included: Native multi-page mode and content editor approach |
ABConvert Partial or conditional: Visual editor supports changes across pages; separate native mode unconfirmed |
| Agency partnerships | Elevate Included: Dedicated agency partner program |
ABConvert Partial or conditional: Affiliate referral program; equivalent agency program unconfirmed |
| Offer testing | Elevate Partial or conditional: No dedicated native feature, but it’s doable through custom code testing. |
ABConvert Included: Automatic discount experiments from Starter |
Detailed Comparison
The Real Cost
For entry-level price testing, the monthly subscription comparison is straightforward:
The calculation excludes annual discounts and any increase caused by order volume. It compares the lowest monthly plans that include price testing, rather than identical order allowances.
Elevate scales with sitewide orders. ABConvert bills unique orders recorded during active tests or personalizations, including orders from both control and variant groups. An order linked to several tests counts once in the billing cycle. Its Growth allowance is 5,000 billable orders, followed by $39 for each additional block of 1,000, rounded up.
That matters when you test only a small part of a busy store. If most shoppers enter your tests, compare the resulting billable volume with Elevate’s sitewide bracket.
Monthly billing
- Starting monthly rate
- $99
- 12 months at that rate
- $1,188
- Starting monthly rate
- $199
- 12 months at that rate
- $2,388
Key Differences
Setup and First Price Test
Elevate A/B Testing is the stronger choice for stores that want straightforward setup and room to expand their experiments. Edit storefront content through a visual editor, run price experiments directly on existing products, and test images or their order across up to 500 products at once. Live chat on every plan gives your team support as you build a regular testing routine.
ABConvert is worth considering if automatic discount experiments are essential to your strategy, or if its billing model works out cheaper for the limited audience you plan to test.
Multi Page Testing
Elevate supports a native multi-page mode and an approach using the content editor. That gives teams two ways to structure changes across a shopping journey.
ABConvert’s visual editor lets you navigate between store pages and control where each change appears. This supports edits across pages, although the reviewed guide does not establish a separate native multi-page test mode.
Independent Subscription Prices and International Markets
Elevate A/B Testing has subscription testing available in Premium plan, and subscription prices can be tested separately from one-time purchase prices. ABConvert’s current price tests explicitly exclude subscription products. If recurring revenue is central to your store, evaluate this workflow with your subscription app.
For international pricing, compare the required tiers separately. Elevate puts multi-currency price testing on Premium, from $499/month. ABConvert puts multi-market price testing on Scale, from $399/month with 15,000 billable orders included.
MCP Integration
Both tools offer MCP integration for connecting with compatible AI assistants. Elevate A/B Testing provides access to test data through AI tools and agent workflows. Its exact MCP actions and plan requirements meet the most workflows you intend to use.
ABConvert’s MCP is currently beta and available on Growth and higher plans. It can create, preview, launch, end and analyze supported experiments. Visual editor tests are not exposed through MCP and must be set up in the app.
For a team using AI in its testing workflow, compare the actions you need and the experiments supported. MCP availability alone is not an exclusive advantage for either platform. Elevate also lists AI test suggestions on Standard and above.
Customer Support
Elevate includes live chat and email across its plans. Premium adds an account manager, onboarding, a testing roadmap and priority Slack support.
ABConvert has AI chat and email on every plan. Growth includes guided onboarding, Scale adds priority technical support, and Pro adds an account manager and dedicated Slack channel. If access to a person through live chat matters from day one, Elevate makes that inclusion explicit.
What Real Users Say
Elevate Users (4.9 stars, 143 reviews)
Rated 5 out of 5Shopify App Store“Amazingly good software for A/B testing, the optionality and customizability couldn't be any better. They are very engaged with the clients and take your suggestions very seriously. The 14-day trial makes it worthwhile to understand the value it's bringing before committing to any payment.”
Rated 5 out of 5Shopify App Store“Easily the best A/B test app I've used. A lot of flexibility and options for experiments. The Slack channel with CRO Expert Marko was hugely valuable, and the calls talking through our tests helped massively.”
Rated 5 out of 5Shopify App Store“We've been able to get up to speed quickly with a variety of testing on the basic plan. With a few early wins, this app has paid for itself 100x over in no time. Great support along the way has been a major bonus.”
ABConvert Users (4.6 stars, 84 reviews)
Rated 2 out of 5Shopify App Store“The app works for small tests. It is not suitable for template tests. Variants are applied client side after the page loads, so visitors in the test group see the original page render first, then watch it get replaced. There is no anti flicker option and no URL split option.
For a full template test that is a systematic bias against your variant. We ran 8 days of paid traffic through a test before finding this.
AI support proved to be misleading on one occasion. One a second it could not define two metrics on their own dashboard.
Fine for price tests and small changes. Do not use it to test a new page design on mobile traffic - your test variant traffic will be served control first, which is an unfair test. The flicker limitation should be disclosed when creating a template test. It is not.”
Rated 5 out of 5Shopify App Store“good support , best for A/B testing”
Rated 5 out of 5Shopify App Store“I needed urgent help, so I contacted support, and Leo helped me out very quickly! (plus abconvert is a hidden gem)”
Which Store Are You?
Starting with content and design tests
Start with Elevate Basic if your immediate work is themes, templates, split URLs and visual content. Its lower entry rate makes it easier to establish a testing routine before adding price experiments.
Testing product prices with a small team
Shortlist Elevate Standard. The starting plan combines several common test types, and the dedicated image and code workflows give you room to expand the program. Check your monthly order bracket to confirm the cost.
Running a store built around subscriptions
Evaluate Elevate Premium. Subscription pricing is an explicitly listed capability and a material limitation in ABConvert’s current price-test guide.
Testing promotions across a large store
Compare both against your planned experiments. ABConvert deserves consideration for automatic offers, combined tests and billing tied to assigned audiences. Ask each provider to price your actual volume and test scope.
Why Choose Elevate as Your ABConvert Alternative?
Elevate makes a strong case for teams that want a lower starting cost, a dedicated product image workflow and live chat as they build their testing program. Subscription price testing adds a specific reason for recurring-revenue businesses to look at Premium.
ABConvert covers a broad range of experiments too. The reason to choose Elevate is how its workflows, support and pricing fit your store. Start with an experiment you already want to run, check the cost at your order volume, and use the trial to judge the experience for yourself.
